This week, we welcome Reid Rasmussen, co-owner and president of Texas-based Freshbenies.  Reid is a former Canadian whose background informed his insight into the future of American healthcare reform and helped him to shape the shift by creating a unique product offering that provides help to those dealing with today’s health care designs.

Tune in to learn how Freshbenies helps brokers make “big company benefits” available to a much broader market and where Reid sees that marketplace going in the future.

What You’ll Learn From This Episode:

• What Reid saw in Canada that transferred into an understanding of
  coming needs in the USA.
• How looking outside the health care industry informed Reid’s process.
• Why there was a need to make “big company” benefits available to individuals.
• How Reid helps insurance brokers to see non-insured products in a different light.
• Reid’s vision of the future of today’s benefits brokers.

Featured On The Show:

• Freshbenies
• Article in BenefitsPro: 5 Benefits Predictions for 2020

Listen To The Full Interview:

Podcast: Play in new window | Download

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